If you're starting a small business, I'll give you a tip. Always make sure your cash flow is healthy. Ensure you're able to put enough to one side to build a ‘bank’ for things which may go wrong. You'll find in any business, there's always the unforeseeable stuff that you never, ever think will happen.
Catching customers, holding customers is now more difficult than ever. Anything and everything can be copied, or duplicated. Beyond the issue of more competition, it makes it more difficult to develop ‘ownership’ of a customer. The challenge is to give customers extra value.
It's so wonderful to have a connection to a World Champion Jeff Horn through his wife Joanna Horn who for the last 6 years has helped change people's live for the better at Sarina Russo Apprenticeships.